Originally posted by Darkmoon
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Mainstream and casual gamers are an integral part of a game system's success (see PS1, PS2, Wii, 360 and its legion of dudebros - the PS3 lagged behind initially because Sony fucked the formula of their success by not targeting them from the start).
That's why currently Michael Pachter is predicting doom for the Wii U. Because he doesn't believe said console will connect with those type of people. The Wii U (or any other system) cannot 'make it big' without them.
Anyway, they added an EASY mode for the Wii Edition of RE4 in Japan. The game was already easy thanks to the precise & fast pointer controls. But Kawata was fearful that casuals would find it too hard. I guess the feedback they got was on the money, so they added that in. And that's why UC ended up being on-rails as well. There's a video of Kawataa explaining how he wanted to deliver something 'easy' for Wii's casual user base.
And RE6's producers feared that THOSE people wouldn't beat the game. And because Capcom subscribes to the 'word-of-mouth- PR strategy, they also feared that mainstream gamers would not give the game a good rap with other casuals. So by unlocking shit from the start, they allow those people to see more of the product they're trying to sell.
Besides, its Capcom after all.
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