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If you think that then it's pretty successful marketing.
It's called lies. Pure and utter lies!
But, no, generally I do believe Capcom advertises very well. Except when they reveal too much (Resident Evil 5)... and when they make embarrassing commercials (dear god).
They all suck, with exception of the TV ad. It's not great, but much better then all the others.
Okay, EDIT: The lady is screaming because a zombie has grabbed her, and the guy behind her expects to do something about it with a Wii Zapper. Unintentionally comic, I'm sure.
The US ad is just stupid. They should have at least had her shooting the guy. I wouldn't be happy and laughing if the "person" next to me was a zombie.
Yes the commercials they do are pretty bad (See RE4 Japan Wii comercial) but i think they did well here all things considered, Im just happy the Zombies are back
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